This is why I opened two Substacks; I wanted to reach a different audience with inspired Angela than with The Inspired Life.
IA only publishes twice per month, whereas with TIL the email goes out weekly. Both have wiggle room regarding the content, but I'm clear with the audience for each and what I'm trying to achieve with each.
That really helps me to focus, but it also benefits the reader. They know what to expect, so the subscription makes sense to them.
Just a brain dump... Hope it helps! The important thing is to choose what interests and motivates you to write. Your audience can tell when you're posting just to post.
I don't exactly have a mission statement, just a line from my About page that sticks with me. Now, I need to come up with a pithy tagline for my business cards! In regards to your Delta Station story, I think it's a perfect fit for Substack.
This is why I opened two Substacks; I wanted to reach a different audience with inspired Angela than with The Inspired Life.
IA only publishes twice per month, whereas with TIL the email goes out weekly. Both have wiggle room regarding the content, but I'm clear with the audience for each and what I'm trying to achieve with each.
That really helps me to focus, but it also benefits the reader. They know what to expect, so the subscription makes sense to them.
Just a brain dump... Hope it helps! The important thing is to choose what interests and motivates you to write. Your audience can tell when you're posting just to post.
Thanks, Angela! These insights were very helpful. I really admire your dedication to both your Substack projects.
I don't exactly have a mission statement, just a line from my About page that sticks with me. Now, I need to come up with a pithy tagline for my business cards! In regards to your Delta Station story, I think it's a perfect fit for Substack.
Thanks! I probably will post more stories like Delta.
Cannot recommend a mission statement enough! It helps you stay focused and helps your audience understand what you are all about.
That's exactly what I need. Thanks for the insight Jake!